OPEN YY and PUMA Blend Sporting Heritage With Streetwear
The duo’s new collaboration centers around the brand new H-Street silhouette.
PUMA has reunited with Korean label OPEN YY for a second time, celebrating the launch of the all-new H-Street silhouette. Blending sports heritage with modern streetwear influences, the new collaboration is rooted in OPEN YY’s signature sensibility and PUMA’s sportswear prowess.
Featuring three new colorways of the H-Street sneaker, the collaboration offers hues of beige, blue and white, spotlighting the streamlined silhouette in all its glory. Crafted from premium nubuck and breathable mesh, the new silhouette also features a detachable dual-branded tongue.
Alongside the collaboration kicks, the collection offers a range of “elevated apparel,” blurring the lines between performance and style. Including running vests, tailored shorts and sleeveless tops, the collection merges utilitarian design with a feminine edge.
Take a look at the new PUMA x OPEN YY campaign above, with the full collection launching on both PUMA‘s and OPEN YY‘s websites on June 10.
In other collaboration news, Balenciaga just dropped a Britney collection.
