Courrèges Is All About the Mirror Selfie for SS26
Stepping out onto the streets of Paris.
Courrèges is stepping onto the streets of Paris for its Spring/Summer 2026 pre-collection, passing the reins to its community. Taking inspiration from the “Mirrors of Paris,” the collection campaign sees 18 of the brand’s muses flipping the script and getting both in front of and behind the lens — all at once.
Featuring names like Apolline Rocco Fohrer, Elodie Guipaud, Axel Gay, TOCCORORO, Paul Barge, Jacqui Hooper, Stella Hanan, Nastassia Legrand and Samuel Elie, the campaign celebrates the mirror self-portrait while showcasing the latest looks from the Courrèges collection.
These unfiltered portraits aim to offer an insight into everyday Parisian life, putting the collection front and center. Evolving the brand’s ethos of realism and harmony, the collection blurs the lines between utility and formality. Key silhouettes include sporty bubble-cut blouses, skin-tight Lycra pants and shrunken strap tops, plus floor-length polo dresses and boxy football jerseys.
Elsewhere, the collection’s newest bag silhouette, the Strip bag, offers a masterclass in versatility. Designed with folded magnetic flaps that can be worn open or closed, the bag features a clasp closure with a zippered-in pocket. Finally, footwear rounds out the seasonal collection, featuring “archive-inspired” flats, folded kitten heels and glove-shaped boots in homage to the sixties. A chic color palette of “Translucent Mint,” “Powder Pink” and “Bon-ton Beige” characterizes the effortless ease of the collection.
Take a look at the new campaign above and head to the Courrèges website to shop.
In other campaign news, check out the new Gucci Tennis collection.
