Valeriya Chupinina

valeriya.chupinina@hypebae.com

Yes, Hailey Bieber is Selling Rhode
Beauty

Yes, Hailey Bieber is Selling Rhode

Acquired by e.l.f. Beauty for $1 billion USD.
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4.6K   1 Comments
When Nothing Worked for Sheena Zadeh's Skin, She Built Kosas
Beauty

When Nothing Worked for Sheena Zadeh's Skin, She Built Kosas

“The beauty industry is fast-paced, but there’s always room for innovation and authenticity.”
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1.3K   0 Comments
9 Piercing Trends That Continue to Dominate in 2025, According to Experts
Beauty

9 Piercing Trends That Continue to Dominate in 2025, According to Experts

From the return of the snakebite to the hidden helix.
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7.8K   0 Comments
Kelly Rowland Taps Into Y2K Nostalgia With Her New Lancôme Campaign
Beauty

Kelly Rowland Taps Into Y2K Nostalgia With Her New Lancôme Campaign

The singer’s red hair revival is the ultimate throwback to celebrate 25 years of “Juicy Tubes.”
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1.9K   0 Comments
8 Luxurious Body Washes To Upgrade Your Shower Routine With
Beauty

8 Luxurious Body Washes To Upgrade Your Shower Routine With

From Aesop to Glossier.
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7.0K   0 Comments
"Facetune Portraits: Universal Beauty" Unpacks AI and Its Role in Our Self-Image
Beauty

"Facetune Portraits: Universal Beauty" Unpacks AI and Its Role in Our Self-Image

The new artwork from Gretchen Andrew explores our co-existence with a filtered reality.
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613   0 Comments
Jenna Ortega Joins the Dior Makeup Family as Its Newest Ambassador
Beauty

Jenna Ortega Joins the Dior Makeup Family as Its Newest Ambassador

The actor is the perfect match for the brand’s next beauty chapter.
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1.1K   0 Comments
Paris Hilton Wants to "Benjamin Button" Your Entire Skincare Routine
Beauty

Paris Hilton Wants to "Benjamin Button" Your Entire Skincare Routine

We caught up with the heiress, DJ and brand founder to hear more about her new beauty line, Parívie.
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1.4K   0 Comments
Anna Sui's New Scent Is the Perfect Sweet Treat for Your Fragrance Wardrobe
Beauty

Anna Sui's New Scent Is the Perfect Sweet Treat for Your Fragrance Wardrobe

Meet “Sundae Neon Twist.”
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749   0 Comments
Here's How Bella Hadid Achieved Her New Blonde Hair, Straight From Her Colorist
Beauty

Here's How Bella Hadid Achieved Her New Blonde Hair, Straight From Her Colorist

The supermodel debuted a lighter, “luxury honey” look at the Cannes Film Festival.
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1.1K   0 Comments
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